Â鶹´«Ã½AVÔÚÏß¿´

 

Â鶹´«Ã½AVÔÚÏß¿´ recently facilitated four free innovation sessions for four different start-up companies in the Ann Arbor area. These sessions  – called White Board Wednesdays® – are part of a proven Â鶹´«Ã½AVÔÚÏß¿´ process which generates a high quantity of quality ideas around a given problem statement.

A year and a half ago, Â鶹´«Ã½AVÔÚÏß¿´ established an office presence in Ann Arbor and started looking for ways to get connected with the economic development community. It wasn’t long before Â鶹´«Ã½AVÔÚÏß¿´ connected with , an economic development company based in Ann Arbor Michigan that provides mentoring, resources and more for start-up companies.

These start-ups need real world practitioners to come in and help them develop practical solutions and propel their business forward – ideas ranging from market positioning to product design to manufacturing feasibility. Additionally, they need help securing distribution partners and attracting financial support.

Â鶹´«Ã½AVÔÚÏß¿´Â brought forth the idea to Spark of offering free White Board Wednesday® sessions to start-up companies, bringing in four or five experienced cross-functional experts to help solve key problems for these the start-up teams.

This past spring Â鶹´«Ã½AVÔÚÏß¿´ facilitated these sessions for four start-ups. All of the sessions were exciting and invigorating. Â鶹´«Ã½AVÔÚÏß¿´ facilitators spent an hour-and-a-half with each start-up and together they generated dozens and dozens of new ideas and prioritized the higher impact possibilities.

Moving forward, both Spark and Â鶹´«Ã½AVÔÚÏß¿´ think this could be a very valuable partnership to continue providing this service to vetted, serious start-ups committed to working through the challenges of launching a viable business.